total quality management 全面質(zhì)蛍管理，簡稱 TQM

　　例 1: Total quality management is a management method by which an organization seeks to excel on all dimensions, with rhe customer ultimately defining quality. 全面質(zhì)量管理 是企業(yè)試圖全方位做出突出業(yè)績的管理方法，最終質(zhì)錄好壞由顧客決定。

　　例 2: Under total quality management, we* re supposed io answer every letter the same day.按照全面質(zhì)量管理規(guī)定.我們應該即日回夂每一封來信。

　　tough crop耐寒抗熱作物

　　例： Coffee is a tou^h crop, and can be grown in areas where it is difficult or impossible to grow other crops,咖啡是一種耐寒抗熱作物，可以在誰以或根本無法生長其他作物的 地方生長。

　　tour operator旅行社.旅游公詞

　　例： The mviiaGon cards are for a business reception at the end of this month and they need to be ^ent to the lour operators and hotel managers,這些請柬用于月底舉行的一次 商務實會，需要寄給各旅行社和酒店經(jīng)理。

　　tourisUclass (輪船、飛機等)經(jīng)濟艙的，二等艙的

　　例：I'm travelling tourist-class ,我乘二等艙旅行。

　　town planning城市發(fā)展規(guī)劃(尤指由地方政府部門負責的)

　　例;He works in t(nvn planning .他從事城市規(guī)劃工作;：

　　track record (個人、企業(yè)等的)業(yè)績

　　例 1: She established a good trcick record with her previous company,她在以前的那家 公司二作成績很好。

　　例 2: The company has a strong balance sheet and an impressive track record , 這家公司 的資產(chǎn)負債狀況穩(wěn)健.而且經(jīng)營業(yè)績優(yōu)異。

　　trade association同業(yè)公會，行業(yè)協(xié)會(由同類商品的生產(chǎn)者或貿(mào)易商組成，為成 員提供建議、信息和服務)

　　例;a building trade associatioji 建筑業(yè)協(xié)會

　　trade bloc貿(mào)易集團(指同意按優(yōu)惠條件互相進行貿(mào)易的一組國家，如歐洲共同體) 例：become a member of a trade bloc成為某貿(mào)易集團的成員 trade deficit貿(mào)易逆差，貿(mào)易赤字 例 1 ： A trade deficit is where the value of imports is greater than the value of exports. 進口商品價值大于出口商品價值時，形成貿(mào)易逆差。

　　例 2: Higher consumption of imported goods could result in a worsening trade deficit, 過 高消費進口產(chǎn)品可能導致更嚴重的貿(mào)易逆差c

　　trade discount批發(fā)折扣(制造商或批發(fā)商出售商品給零售商時，從苓售價中減除的 金額)

　　例：The publisher offered the bookseller a trade cliscouni of 35% .出版商給書商 35% 的 批發(fā)折扣。

　　trade fair商品交易會.商品展.覽會

　　例：Exhibiting at a trade fair is a good form of publicity,在商品交易會參展是很好的 宣傳方式Q

　　trade in以折價貼換的方式“以舊換新”

　　例：trade in the old pressure cooker for a new one 高壓鍋以舊換新

　　trade journal行業(yè)雜志或專業(yè)期刊

　　例 1: Construciion Weekly is a trade journal for the building industry-《建筑詞報》是 焚筑業(yè)的行業(yè)刊物。

　　•(列 2: They had heard about the sportswear from the trade journals .他們從行業(yè)刊物上 聽說了這種運動裝。

　　trade secret商業(yè)秘密

　　例：The recipe is a closely guarded trade secret.這個配方是嚴格保守的商業(yè)秘密c

　　trade surplus貿(mào)易盈余，貿(mào)易順差，出超

　　例 1: Trade surplus means the positive balance in exports over imports. 貿(mào)易順 差指出 口超過進口。

　　例 2: Japan tried to increase imports in order to reduce the trade surplus .日本力 圖增加 進口以減少貿(mào)易順差

　　trade union membership 工會會員數(shù)

　　例：Trade u nim membership is about 90% of the whole workforce.工會會員數(shù)占員工 總數(shù)的大約90%.

　　trading estate工業(yè)園區(qū)(一般設在市郊)，亦作industrial estate,等于(美)indus-

　　trial park

　　例： The company has grown loo large for its present building, so it is relocating tc a new trading estate .公司擴展后原有的大樓已不夠用，將江往新的工業(yè)園區(qū);，

　　trading volume貿(mào)易額，交易額

　　例： Trading vol if me increased by 4.5% , which was well up on recent years.貿(mào)易額增 加了 4.5%,在近年大幅上升

　　training consultancy 培訓咨詢公司

　　training pack培訓資料袋

　　例; We are planning a training pack to improve the way the group deals with incoming calls-我們正在計劃為學員們準備一套培訓資料.改進他們處理客戶來電的方法。

　　training portfolio培訓組合(指公司員工所接受的諸如市場營銷、計算機操作、外語 課程等各種焙訓的總體資料)

　　例： Please try i()ensure that you keep your records up io dale and present your training portjolio at appraisal interviews so that your line manager or department head will be able to predict your future development needs.員工必須保證及時更新個人資料，并在評估 面談時提交其培訓組合，這樣直厲經(jīng)理或部門主管才能夠預計其未穴發(fā)展需要

　　tramway (英)電車

　　tranche貸款、付款、投資等的.•部分，分期款項

　　例;The first tranche of the fee will be paid when the contract is signed.第一期我用將 在簽約時支付。

　　transaction 交易，買賣

　　例： Business should treat all their cusiomens fairly in all aspects of their business transactions. 企業(yè)在買賣交易中應該對所有客戶在各方面一視同仁，公平對待。

　　transfer passenger中途換機旅客

　　例： Some transfer passengers missed their fights form new York because of the delay in Chicago.由于左芝加哥耽誤了址間，一些中轉旅客誤了從紐約飛來的航班。

　　transit 運輸

　　例: Many of the^e complaints relate to faulty goods and goods damaged in transit. 大 多投訴與次品和在運輸中損壞的貨物有關。

　　translation services 翻譯公司，等于 trans/afion 理ency

　　transnational marketing 全球營銷，亦作 global marketing

　　transparency 幻燈片

　　閱：It may bo possible to produce transparencies from originals for use on the overhead projector.臉該可以復印制作投影儀上用的幻燈片。

　　transport connections 交通連線，等于 transport links

　　例： Amsterdam* s Schiphol Airport is well-known for its shopping facilities and transport connection /links .阿辨斯特丹的希波機場在購物設施及交通連線的便利方面十分著 名。

　　transport manager 運輸部經(jīng)理

　　travel agency 旅行社

　　例： Airlines are trying to cut lheir sales and distribution costs by bypassing travel agencies and sellir^ direct to companies or the individual business traveller and keepir^ the seller^ commission. 航空公司試圖通過繞開旅行社直接把機票售給公司或商務旅客個人 從而省下銷會倜金來降低銷售及推銷成本。

　　用veiagem (旅行社的〉旅行代辦人，旅行代理人，旅行中介機構

　　例：I had to talk to the travel agents lhe company uses and get them to book all the trains, planes and hotels.我必須找公司固定的旅行代理人談，托他們預訂所有的車 票、機票和旅館°

　　travel and tourism business 旅游業(yè)

　　例：Club Med is in the travel and tourism business .法國地中海俱樂部旅游公司經(jīng)營旅 游業(yè)。

　　travel connection旅行中的車次銜接、航班銜接

　　例： Always allow enoi^h time for travel connections between trains and planes. 旅行中 車次、航技銜接的時間一定要安排充裕。

　　travel industry 旅游業(yè)，亦作 tourist industry

　　例： You will be a graduate with a minimum of 3 years'marketing experience within the iravel industry,申請者必須是至少具有三年旅游行業(yè)營銷經(jīng)驗的畢業(yè)生。

　　travellers' cheque旅行支票(由銀行發(fā)行的固定金額支票，旅行者可在國外銀行方 便兌現(xiàn))

　　例：When you want to go abroad, the bank will .sell you travellers '血ques、想出國, 銀行會為你辦理旅行支票。

　　travelling salesman 巡回推銷員

　　例： He changed departmenis again, this time moving into the Sales department as a trav- eUinK desman .他又一次換了部門，這回是去銷售部擔任巡回推銷員。

　　treasure hunt (靠線索捜尋的)尋寶游戲活動

　　例： A well-known manufacturer of confectionery organised a treasure liitnt to promote its products, —家著名的糖果生產(chǎn)廠家組織了一次尋寶游戲活動以推廣其產(chǎn)品c

　　trial period 1產(chǎn)品試用期

　　例; You will not be charged if you return the goods within the trial period of seven days. 你在7天試用期內(nèi)退貨就無須付款。

　　trial period 2雇員試用期

　　例：1 confirm your appointment as departmental manner, with a three-mon th trial peri- 點.我確定聘任你為部門經(jīng)理，試用期3個月。

　　T-shirt advertising T 恤廣告

　　turnaround突然好轉(營業(yè)、經(jīng)濟、態(tài)度等)

　　例： Within two years after the dynamic new president was hired, the old company experienced a major turnaround, doubling its sales while reducing operating costs. 精力充沛 的新總栽上任兩年內(nèi)，公司出現(xiàn)了重大轉折，在削減運營成本的同時銷售額增加了一 倍°

　　turnaround time完成某項任務所需的時間

　　例： By providing better training to our employees, and by investing in new, modern equipment we cul lhe turnaround time for new products almost in half.通過向員工提供 夏好的培訓以及投資新旳現(xiàn)代化設備，我們將新產(chǎn)品的制造時間縮短了幾乎一半° turnover 1營業(yè)額，成交量

　　例：Annual turnover is now 35.5 million.目前的年營業(yè)額為 3554)萬元°

　　turnover 2 員工流動率

　　例:.Salaries were low and working conditions were bad at the company and so there was always a hi^h turmruer of staff.那家公司的工資低且環(huán)境差，所以員工流動率一直居 高不下.

　　24-7 (twenty four-senven) 全周幵的日夜商店

　　twin bedroom (帶兩張單人床的)雙人房

　　Twin Towers世貿(mào)中心雙塔(指9.11 件中被炸毀的美國世界貿(mào)易中心，由兩座建 筑組成)

　　例;For years he proudly circled the southern lip of Manhattan, zipping round the Statue of Liberty and declaring: "And those» ladies and gentlemen, are the Tzv/n Tgws — the financial centre of the world.''多年來，他自豪地在曼哈頓南端駕機盤旋，繞著自由女 神翻飛.并喊：“女士們先生們，那就是世貿(mào)中心雙塔——世界金融中心C”

　　two-sided persuasive ad 正反兩面勸說性廣告

　　例： Two-sided persuaai^ ads nicntion product limitations on unimportant attributes, so thaY cTedibility is enhanced.正反兩面勸說性廣告并不回避產(chǎn)品在枝節(jié)特征上的缺陷， 從而增加了可信度.

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