【Professional skills marks 在怎么出現(xiàn)】
比如一道60分的綜合分析題Q1，包含(a) (b) (c) (d)4個(gè)小問, Q1(a)問如下：
Q1 (a) From the information in the Appendices referred to above draft a section of the consultancy report for the directors of DCS Company to include the following:
(i) An analysis of the industry and market that DCS Company is competing in, using appropriate model. (15 marks)
(ii) An evaluation of the overall performance of DCS Company between 2012 and 2015 from the spreadsheet information contained in Appendix 3 supplied by the Finance Director of DCS Company from an integrated reporting perspective. (12 marks)
CCASE marks are available for demonstrating analytical and evaluation skillsrelating to DCS Company’s environment and performance
這道Q1(a) 的問題，要求考生站在管理咨詢師的角度，給DCS公司的董事們出具一份咨詢報(bào)告。Q1(a)包含(i)、(ii)兩個(gè)小題，(i)要求Analysis分析 (ii)要求evaluation評(píng)估。
知識(shí)點(diǎn)考核的下面，緊跟著就是professional skills的考核要求�？季碇袝�(huì)用黑體字單列一個(gè)句子, “professional skills marks are available for demonstrating analytical andevaluation skills relating to DCS Company’s environment and performance ”，考官會(huì)明確告知考生這道題要考核的職業(yè)技能點(diǎn)。
【CCASE審題技巧 - 1】關(guān)注“動(dòng)詞和動(dòng)作”
Q1(a)中(i)、(ii)的小題，(i)要求Analysis分析，(ii)要求evaluation評(píng)估。根據(jù)問題下面的黑體字“CCASE marks are available for demonstrating analytical and evaluation skillsrelating to DCS Company’s environment and performance ”，考生就應(yīng)立即接到考官給你傳遞的CCASE信號(hào)：Q1(a)要考核CCASE中的analytical和evaluation這兩個(gè)專業(yè)技能。其中“analytical skill”對(duì)應(yīng)題 (i) 中的動(dòng)作“analyse (analysis)”，“evaluation skill”對(duì)應(yīng)題 (ii) 中的動(dòng)詞“evaluate (evaluation)”。
【CCASE審題技巧-2】關(guān)注“形容詞”
Q1 (b) Explain the key weaknesses of the current governance structure of DCS Company since it became a public limited company, recommending how they should be addressed. (12 marks)
CCASE marks are available for demonstrating scepticism and analytical skills in identifying key weaknesses from the information given.
這是Q1中的(b)問， 同樣題目下方也有黑體字表明要考查的professional skills。 Q1(b)要求Explain the weaknesses 并recommending how。下面黑體字professional skills要求考核“scepticism 和analytical”這兩個(gè)技能。其中“scepticism skill”對(duì)應(yīng)題中的形容詞 “weaknesses”。
【CCASE審題技巧-3】關(guān)注“名詞和情境”
Q1(c) Prepare information for two presentation SBLides including relevant bullet points and supporting notes; highlighting the key benefits and identifying the main opportunities presented by big data analytics to DCS Company and its customers. (6 marks)
CCASE marks are available for demonstrating communication skills in highlighting the key points to include in the slides and for clear supporting notes.
這是Q1中的(c)問。Q1(c)要求制作presentation slides,就是我們常說的“演示文稿PPT”。商業(yè)情境中的Presentation，主要體現(xiàn)一個(gè)人的溝通能力，在溝通中傳達(dá)信息是否清晰，重點(diǎn)是否突出。這是在考核professional skills中“communication”的技能。Presentation考核的是communication 技能中的“inform”報(bào)告能力和表達(dá)是否清晰“clarify”的能力。
【CCASE審題技巧-4】要有“商業(yè)敏銳度”，抓住P階段的考試精髓
Q1(d) Write a section of the report which constructs the case for commissioning an environmental and sustainability audit of DCS Company, from both a financial and environmental perspective, suggesting ways in which the consultants might assist DCS managers become more sustainable in the management of the DCS carbon footprint. (5 marks)
CCASE marks are available for demonstrating commercial acumen in identifying how DCS could benefit from the findings of the audit.
考官假設(shè)P階段的考生是具備碩士學(xué)歷，擁有3年以上的工作經(jīng)驗(yàn)的人群�？紤]問題和做決策要站在公司總體戰(zhàn)略的角度去思考。既然上升到戰(zhàn)略高度，就要求考生在回答P階段的問題是，要對(duì)考慮問題的思維作出3大轉(zhuǎn)變：第一、要從F階段的只考慮內(nèi)部的因素，向內(nèi)部和外部統(tǒng)籌考慮轉(zhuǎn)變;第二、要從只考慮短期影響、短期決策，向考慮長(zhǎng)期影響、長(zhǎng)期決策轉(zhuǎn)變; 第三、要從只考慮財(cái)務(wù)因素，向既考慮財(cái)務(wù)因素又考慮非財(cái)務(wù)因素轉(zhuǎn)變;第四、要從關(guān)注局部因素、局部影響，向從大局出發(fā)考慮整體影響轉(zhuǎn)變。
，我們將會(huì)及時(shí)處理。